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Cemal Gümüş
Cemal Gümüş
Dr. Instructor
ZONGULDAK BÜLENT ECEVİT ÜNİVERSİTESİ
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3
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0
CrossRef Cited
1
TR Dizin Cited
1
3
Publication
0
Review
1
CrossRef Cited
1
TR Dizin Cited
0000-0002-0283-1073
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Summary
Publications
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Cited
Research Fields
Integrated Marketing Communication
Service Marketing
Marketing Communications
Consumer Behaviour
Institution
ZONGULDAK BÜLENT ECEVİT ÜNİVERSİTESİ
Popular Publications
A conceptual model proposal for consumer cynicism
Authors:
Zübeyir Çelik
,
Cemal Gümüş
Published: 2023 ,
Balıkesir University The Journal of Social Sciences Institute
DOI: 10.31795/baunsobed.1231202
CITED
1
FAVORITE
1
TOTAL DOWNLOAD COUNT
457
1
CITED
1
FAVORITE
457
TOTAL DOWNLOAD COUNT
Behavioral Intentions of Customers Under the Technology Acceptance Model (TAM): Example of Migros Jet Kasa
Authors:
Cemal Gümüş
,
Selda Fındıklı
,
Emine Pınar Saygın
Published: 2023 ,
Journal of the Human and Social Science Researches
DOI: 10.15869/itobiad.1296686
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
552
0
CITED
1
FAVORITE
552
TOTAL DOWNLOAD COUNT
Publications
Behavioral Intentions of Customers Under the Technology Acceptance Model (TAM): Example of Migros Jet Kasa
Authors:
Cemal Gümüş
,
Selda Fındıklı
,
Emine Pınar Saygın
Published: 2023 ,
Journal of the Human and Social Science Researches
DOI: 10.15869/itobiad.1296686
FAVORITE
1
TOTAL DOWNLOAD COUNT
552
1
FAVORITE
552
TOTAL DOWNLOAD COUNT
A conceptual model proposal for consumer cynicism
Authors:
Zübeyir Çelik
,
Cemal Gümüş
Published: 2023 ,
Balıkesir University The Journal of Social Sciences Institute
DOI: 10.31795/baunsobed.1231202
FAVORITE
1
TOTAL DOWNLOAD COUNT
457
1
FAVORITE
457
TOTAL DOWNLOAD COUNT
COGNITION OR AFFECTION? A CROSS-CULTURAL STUDY ON THE EFFECT OF COGNITIVE AND AFFECTIVE COUNTRY IMAGE ON THE PRODUCT IMAGE AND PURCHASE INTENTION
Authors: Sevgi Ayşe Öztürk, Semra Doğan Çifci, Mohammed Abbas, Selin Ögel,
Cemal Gümüş
Published: 2017 ,
Pazarlama ve Pazarlama Araştırmaları Dergisi
DOI: -
FAVORITE
0
TOTAL DOWNLOAD COUNT
579
0
FAVORITE
579
TOTAL DOWNLOAD COUNT
Articles published in
Balıkesir University The Journal of Social Sciences Institute
Journal of the Human and Social Science Researches
Pazarlama ve Pazarlama Araştırmaları Dergisi
User doesn't have any peer review duties on DergiPark.
Publications
A conceptual model proposal for consumer cynicism
Authors:
Zübeyir Çelik
,
Cemal Gümüş
Published: 2023 ,
Balıkesir University The Journal of Social Sciences Institute
DOI: 10.31795/baunsobed.1231202
CITED
1
FAVORITE
1
TOTAL DOWNLOAD COUNT
457
1
CITED
1
FAVORITE
457
TOTAL DOWNLOAD COUNT
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